HLP have four Development Managers that work within the programme, who have vast experience of selling healthier products within the retail sector and are able to demonstrate examples of what has worked for retailers and are keen to share this information with other retailers so they too can benefit from increased sales and profits and help to sign post their customers to the healthier choices within their shops.
Kathryn joined the programme in 2014 as a development manager covering the central and east coast part of the country, taking over the role as director in 2018 Kathryn has a wealth of experience in the convenience retail sector on which she now draws to develop long term strategy and goals for the Healthy Living Programme.
As field manager Gillian is responsible for working with the key wholesale and symbol groups across Scotland. Developing activities, overseeing the roll out of Healthy Living programme initiatives across the various store estates is her key focus.
The Scottish Grocers Federation (SGF) Healthy Living Programme (HLP) was established in 2004 by the Scottish Government to encourage the sale of fruit and vegetables through convenience stores in Scotland. The local convenience store provides consumers with an important and easy way of purchasing fresh produce at an affordable price, in small quantities and often available right on the doorstep for those consumers who don’t have their own means of transport.
The aim of the programme is to help meet the dietary objectives set by Scottish Government.
The programme has gone from strength to strength over the last 15 years and now have over 2300 stores who have joined the programme with the majority in low income areas.